Capability reference
AI Search Monitoring and Visibility Features Built for Action
A scannable reference for the measurement, competitor, citation, recommendation, history and Agency capabilities available today.
Use Product to understand the workflow. Use this page to see exactly which capability supports each part of it.
01
AI Visibility
Turn observed provider responses into a consistent view of brand presence and competitive visibility.
- Versioned AI Visibility Score
- Mention and Recommendation Rate
- Average Position and Cross-provider Visibility
- Share of Voice
02
Provider Monitoring
Build the recurring prompt set and collect provider-level observations at the frequency included in the plan.
- Buyer-intent prompt generation
- Custom prompt management
- Weekly recurring runs
- OpenAI, Perplexity, Gemini, Claude and Microsoft Copilot coverage by plan, plus DeepSeek and Grok on Agency
03
Google AI Overviews & Google AI Mode / Search Surfaces
Measure Google AI Overviews and Google AI Mode as distinct Google Search Surfaces, separate from each other, from Gemini and from AI provider metrics.
- Growth and Agency entitlement
- Distinct Search Surface status and snapshots
- Brand Overview and Citation Intelligence visibility
- Persisted Agency report section
04
Competitor Intelligence
Discover candidates, confirm the competitors that matter and compare their observed visibility and historical movement.
- AI-assisted discovery
- Manual competitor management
- Share of Voice
- Historical competitor snapshots
05
Citation Intelligence
See which sources appear in monitored responses and how often they support the observed market narrative.
- Citation extraction and classification
- Provider and Search Surface filters
- Observed source frequency
- Historical citation evidence
06
Citation Opportunities
Move from source evidence to a ranked view of where competitors appear and the monitored brand does not.
- Citation Gap analysis
- Observed competitor occurrences
- Opportunity scoring and tiers
- Ranked source opportunities
07
Recommendations / Action Engine
Turn observed evidence into prioritized recommendations, manage workflow status and compare visibility after completion.
- Evidence-backed recommendations
- Priority and type
- Status history
- Before/after visibility comparison
08
Task Drafts
Every Action task can become a ready-to-edit draft, written from that task's measured evidence in your brand's content language.
- Alternatives pages for questions where competitors are recommended instead of you
- FAQ blocks with matching FAQPage structured data
- Directory and listing submission text for the sources AI answers cite
- Concrete page update recommendations, including technical fixes
09
Technical GEO Audit
A rule-based check of whether AI crawlers can reach, read and understand a page on your domain, with a recommended fix for every issue.
- AI crawler access (GPTBot, OAI-SearchBot, ClaudeBot, PerplexityBot, Google-Extended and more) and robots.txt rules
- HTTP status, redirects, canonical URL and meta robots directives
- Structured data, server-rendered content, headings, title, meta description and sitemap
- 0–100 technical score, PDF export, audit history and comparison, and one-click tasks from findings
10
AI Referral Traffic (GA4)
Connect Google Analytics 4 to see the traffic AI assistants actually send to your website — read-only, aggregate and never estimated.
- Daily sessions and conversions from ChatGPT, Perplexity, Gemini, Copilot and Claude
- Chart next to your AI Visibility Score trend on the brand overview
- Weekly email summary of AI referral traffic
- Read-only setup with a service account — no Google sign-in required
11
Historical Intelligence
Persist visibility, Share of Voice, competitor, citation and Search Surface observations instead of showing only the latest run.
- Visibility trends
- Competitor trends
- Historical citation evidence
- Search Surface snapshots
12
Agency Capabilities
Operate multiple client brands, prioritize monitoring health and create branded report snapshots from persisted intelligence.
- Multi-brand switcher and overview
- Client and portfolio reports
- White-label name, logo and footer
- Print or save as PDF
Coverage by plan
Platform coverage supports the workflow.
OpenAI, Perplexity and Gemini are included in Starter. Growth adds Claude, Microsoft Copilot, Google AI Overviews and Google AI Mode. Agency also adds DeepSeek and Grok. Google AI Overviews and Google AI Mode remain separate Search Surfaces from Gemini.